Sales Operations Institute
October 6 - October 8, 2019
The Hyatt La Jolla, CA
Building and Maintaining a Coherent and Effective Sales Strategy for Continued Corporate Advantage
As sales organizations become more process driven and scientific, sales operations has taken on a new level of importance, with thousands holding the Sales Operations title in the U.S. alone. Each year, new trends and technological developments force Sales Operations Leaders to re-evaluate their strategies and technical resources to ensure continued sales growth.
The faster Sales Operations Leaders can adapt to these changes and structure and support an efficient and effective sales operations function, the more they can leverage these changes for competitive advantage and bottom line success. According to McKinsey, “companies that build world-class sales operations functions can realize one-time improvements of 20 to 30 % in sales productivity, with sustained annual increases as high as 5 to 10 percent.”
The 2018 Sales Operations Institute provided an intimate setting to discuss these re-evaluations and transformations; understanding that the faster Sales Operations Leaders can adapt by structuring and supporting an efficient and effective Sales Operations function, the more they can leverage these changes for competitive advantage and bottom line success.
The accomplished and qualified speaker faculty provided some perspectives and tactics for developing practical methods to employ effective sales strategies that ultimately deliver on bottom line success. Some session highlights included:
Overall a great event. The presentations from the vendors were good. The right issues were considered and discussed. There were presentations for tools, processes and concepts. Think Tank idea was good. The organization of events, venue, scheduling, administration, were all excellent. The program ran without a glitch.
Discussions were open, honest and actionable. Overall the event was well planned, good topics, with talented attendees.
There was coverage of very interesting topics that are relevant, with quality attendees within varying degrees of responsibility who can share insights and best practices. Extremely smooth planning & execution of the actual event! Evening entertainment was a blast and allowed for great networking.
It was great to break away from the internal focus of my own organization and meet peers from other companies. I learned so much and have many great takeaways as well as numerous new connections with others. The topics were broad and covered all aspects of sales operations. I liked the smaller size of the group, which allowed for more intimate conversations and idea sharing.
Really impressed with the depth and breadth of the current sales operations challenges. The smaller more intimate setting lends favourably to an authentic interchange of ideas and real world solutions.