Virtual Think Tank Series
Creating Better Buying Experiences in a Virtual Selling Environment
Wednesday, April 14, 2021 • 2:00 PM – 3:00 PM (ET)
According to a recent Gartner study, 80% of B2B sales interactions between sellers and buyers will be entirely virtual by 2025. Additionally, buyer’s preferences for self-service channels to evaluate their buying decisions rose by 120% between 2016 and 2019. As a result, producing timely, engaging, and interactive sales collateral has increasingly become a critical driver of winning new business.
Current solutions fall short of keeping up with this evolving sales landscape. Sales teams are under increased pressure to do more with less; they face ever-changing customer demands; and they don’t have the tools to create great buying experiences.
In this session, the Tailwind team discusses a new approach to meeting these demands, highlighting both the buyer and seller experience. Participants will be invited to discuss the proposed approach, along with the business challenges you face, and best practices you have discovered around the sales documentation and proposal process.
Through participation in this Virtual Think Tank, you will:
- Network & learn about common challenges in the sales process, and how they can be addressed
- Discuss changes in buying culture and behavior and how those changes are accelerating in our virtual sales environment
- Learn how peers are leveraging technology and automation to create winning buying experiences
- Brainstorm with the group about where they see technology going and how it might close sales process gaps
Andy is the co-founder and CEO of Talewind, a proposal generator and sales enablement platform. Before starting Talewind, Andy led sales and marketing for the employee engagement software firm, Perceptyx Inc, for over a decade, growing sales by 30+% every year. Perceptyx rewrote the employee engagement space, and now works with over 30% of the Fortune 100. Andy personally sold to and worked with Apple, Microsoft, American Airlines, FedEx, and many more Fortune 500 companies. During his time selling consultative software solutions, Andy uncovered the need for a proposal generator tool that would quickly configure pricing and deliverables and then generate beautiful, personalized proposal documents for potential customers. Through Talewind, Andy has a passion for bringing this capability to sellers everywhere.
With over 20 years of experience in the sales, consulting and customer service industry, Dan is passionate about helping organizations custom fit the right solutions to clients needs. Dan brings a unique blend of business psychology, product design, automation, and machine learning to help organizations succeed. While Dan has received numerous international awards and scholarships in the area of decision making and engagement, he also has a strong track record of sales success. Dan has partnered with clients across all major industries, discovering problems, and aligning solutions to the needs of the world’s most admired companies. Above all, Dan is focused on creating delightful customer experiences that help organizations clearly communicate their value. Prior to joining Quiver, Dan moved in 2014 from Melbourne, Australia to Southern California and led the product team at Perceptyx, Inc, where he developed many of the company’s software innovations.